Entrepreneur says Fiji’s tech sector has potential

18/05/2014

<p style="text-align: justify;">Suva born New Zealand technology entrepreneur Daven Naidu, who acquired the entire national chain of Apple Computer retail stores across New Zealand, says Fiji’s technology sector has great potential if leveraged correctly.<!--more--></p>


[caption id="attachment_6061" align="aligncenter" width="300"]<a href="https://pacifictradeinvest.com/PTI/wp-content/uploads/2014/05/Daven.jpg"><img class="size-full wp-image-6061" alt="Daven Naidu sees potential in Fiji’s tech sector. Photo: Daven Naidu." src="https://pacifictradeinvest.com/PTI/wp-content/uploads/2014/05/Daven.jpg" width="300" height="250" /></a> Daven Naidu sees potential in Fiji’s tech sector. Photo: Daven Naidu.[/caption]
<p style="text-align: justify;">Mr Naidu’s Auckland based company Logical Systems, which also operates in Fiji, bought out all the YooBee stores, which sell Apple computers besides a wide range of other high technology consumer electronics products across New Zealand in March this year. The chain consists of glitzy stores in upscale shopping districts of all the country’s major urban centres – Auckland, Wellington, Hamilton and Christchurch.</p>
<p style="text-align: justify;">Mr Naidu believes Fiji’s technology services sector is full of potential. “The country needs to get a few things right,” he says. For instance, though internet and mobile access costs have reduced in the past few years, access rates and the quality of connectivity have to improve vastly if investment is to be seriously sought in the sector, he adds.</p>
<p style="text-align: justify;">Promoting the technology sector goes far beyond piecemeal initiatives like building tax free zones. “The sector has to be seen holistically. Technology, connectivity, compliance, infrastructure and taxation have to be considered. And it needs specialists to deal with the situation if meaningful progress is to be made,” he says. But Daven is full of hope for his country of birth and is sure it will do what it takes to open the technology sector in time to come.</p>
<p style="text-align: justify;">His outfit in Fiji, which runs under the name Logical Systems sells and services the Apple Computer range of products including tablets and phones. Though he has no immediate plans of extending the Yoobee network to Fiji, he does not rule out expanding the company’s presence in Fiji and the Pacific.</p>
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