Samoa gears up for 30 per cent increase in cruise arrivals


This year, Samoa is scheduled to receive 21 cruise ships, according to Samoa Tourism Authority’s estimates. That will increase to as many as 30 in just three years – and the country is gearing for it.<!--more-->

A ‘Port Preparedness Workshop’ was organised late last month to prepare the tourism and hospitality infrastructure for the increased influx of the ships and tourists in the country in the run up to 2016.

Sixty-five participants drawn from Samoa’s government departments and authorities relating to tourism, infrastructure, transport, environment, and local port authorities; and private sector partners specifically port and shipping agencies, tour operators, passenger transport operators including taxi drivers and retailers attended the two-day programme.

[caption id="attachment_5184" align="alignleft" width="314"]<a href=""><img class="size-full wp-image-5184" alt="The PPW in progress in Samoa" src="" width="314" height="208" /></a> The PPW in progress in Samoa[/caption]

According to Sonja Hunter, Chief Executive Officer of the Samoa Tourism Authority, “The Port Preparedness workshop provided a great platform for our local service providers on ways to enhance on-shore cruise visitor experiences, their products and services, infrastructure and institutional frameworks to cater to visiting cruise ships’ and passengers’ needs and requirements.”

The workshop was implemented under the European Union's Pacific Regional Tourism Capacity Building Programme (PRTCBP) and facilitated by the South Pacific Tourism Organization (SPTO) in collaboration with the Samoa Tourism Authority (STA).

Chris Cocker, PRTCBP Project Manager at SPTO said, “A well-coordinated and team approach is needed by private and public sector stakeholders in Samoa’s cruise sector.”

Identifying some key issues that Samoa and its tourism industry needed to address, Mr Cocker said, “Overall, Samoa needs to understand that they are on showcase on the day a cruise ship visits their port, so it is pertinent that all key components that will make this an unforgettable experience is well coordinated.”

The next Pacific Port Preparedness workshop will be carried out in Tonga on the 13th and 14th of August, followed by the Cook Islands and Fiji. Sydney based company Nautic Consulting will again be delivering these workshops.

©2018 by Pacific Trade Invest