Banz Kofi Fektori returned to London in October 2018 to further build brand profile, enhance commercial credentials and expand its target market penetration via exhibiting its premium branded coffee products on the Pacific Trade Invest (PTI) Europe booth at the Caffe Culture Show 2018.
The Caffè Culture Show is now in its twelfth year and is a leading trade-only event for the UK’s café and coffee bar industry.
Over the last decade, this industry has experienced phenomenal growth, which looks set to continue with specialty coffee shops now an indelible part of every high street and community throughout the country.
Coffee is the most popular drink worldwide with around two billion cups consumed every day and while famous for the love of tea, the Centre for Economics and Business Research put UK consumption at approximately 95 million cups of coffee per day.
In a global market featuring thousands of specialty coffee brands, Banz Kofi Fektori’s roasted to order coffee certainly hits the mark with its taste profile; the result of a painstaking traditional process by which the premium Arabica coffee cherries grown in the Waghi Valley Region of the Western Highlands Province of Papua New Guinea are processed, roasted and packed at its factory in Mt Hagen.
Banz Kofi is sweet-toned with a delicate aroma featuring butter notes and hints of chocolate and Mediterranean spice which make the coffee experience quite unforgettable.
Coffee connoisseurs describe Banz Kofi as having a rich, softly acidy and quietly complex taste with distinct floral notes and a crisp, subtle fruity scent that suggests Riesling table wine or perhaps black currant. The fruit notes turn toward cocoa in the long, continuing sweet finish.
However, it wasn’t just the freshness and taste that sparked so much interest with the 4,000 trade-only visitors that visited the Business Design Centre in Islington over the two days of the Caffe Culture Show.
While the authenticity and sustainability of Banz Kofi’s products are well documented and understood by their customers and consumers, it was their bio-degradable Nescafe and Lavazza compliant coffee pods which provided an additional tick with buyers, distributors and consumers.
While market trends and figures released by The British Coffee Association (BCA) indicate that ground coffee and single-serve coffee pods are becoming increasingly popular as in-home customers seek a fresher, high quality beverage which offers maximum taste, there has been a corresponding upswing in concern about the production of environmentally damaging plastic waste resulting from the use coffee pods and single serve packaging.
The fact that Banz Kofi has extended its social and environmental initiative with the use of biodegradable materials to include “what happens after you enjoy your coffee” added that bit extra to make this coffee brand stand out among the 200 participating exhibitors showcasing their products to an audience of thousands of owners, decision-makers and industry buyers from independent coffee shop owners to buyers from the multiples and high street chains.
PTI Europe will be providing the opportunity for 3 Pacific Island exporters of premium branded coffee, tea, soft drinks and other non-alcoholic products at the European Coffee Expo, Olympia London from 21st and 22nd May 2019. For further information, please contact firstname.lastname@example.org