For more than a decade, Rhona Mackenzie ran LemonFresh, a successful freshly squeezed lemon and lime juice company while James Sweetbaum was heavily involved with family farming ventures in Fiji through Ranadi Organics.
A chance meeting led the successful entrepreneurs to go into partnership, and develop umbrella brand Red Shoots to house all the FMCG brands that Mackenzie and Sweetbaum had pre-established in the market.
The pair wanted a product that could hero the fabulous ingredients they had on hand and be a disrupter in the healthy lifestyle market.
During New Zealand’s nationwide lockdown Rhona and James created Daily Good Co. tonics, a range of infusions made with organic, super food ingredients including manuka honey from Aotearoa New Zealand and the organically certified ginger and turmeric grown on Ranadi farm in Fiji.
The Ranadi Organics farm and use of their spices is why Pacific Trade Invest NZ is excited to be supporting the Red Shoots range of product at this year’s Food Show in Auckland.
Sourcing their turmeric and ginger from Fiji means supporting local businesses and building on strong relationships with the Pacific community. The farm is run by local Fijian women, some who have been working the land for more than 15 years.
Knowing the farmers and understanding the background work as well as being able to trace ingredients back to the very field they were grown in, ensures the highest quality of turmeric and ginger being produced.
“Everything that goes into our products aligns with our mantra ‘good ingredients make great products,” says James.
“We want to be disruptive, innovative and diversify FMCG products on the New Zealand and global stage.”
Come along and savour all the health benefits of their ginger and turmeric tonics.
You can grab tickets for the Auckland Food Show here.
Get in Touch
If you would like to become a wholesaler or distributor sign up for our product catalogue or let our Trade Development Team assist you with your enquiries –
Trade Development Officer – Riley Birtwistle
Media enquiries to Anne-Marie Petersen